New graphic design in China

6 May 2008

PingMag, the Tokyo-based magazine about “Design and Making Things”, interviewed Javin Mo who has gathered thirty Chinese graphic designers around 30 years old in the book New Graphic Design in China.

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Being an ID major makes being poor fun! That’s what we told ourselves as indigent art students, inventing creative ways to get the last iota of toothpaste out of the tube. Anyone who’s dedicated time to this activity discovers a shocking amount of extra brushing sessions hidden in that seemingly flat foil wedge.

Methods we experimented with: flattening the tube between a 2×4 and the sink top, the “triangle fold,” mashing the tube flat with a ball-peen hammer (not recommended!), and cutting the tube open with a straight razor to scrape out the last 12 cents worth of fluoride goodness.

If we had access to tooling and start-up capital we’d have designed a product to solve the problem. We’d also have found quite a bit of competition–click the link below to see what’s out there.

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Taku Satoh

6 May 2008

Studio based in Japan, Taku Satoh.

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